FINANCIAL ANALYST RESEARCH: In this research, we use an online incentivized discrete choice experiment to demonstrate how clients' opinions of a financial adviser's quality can be manipulated over time. Check out the video of the DCE task in the black box below, along with a brief explainer from Kindea Labs and a WSJ blog. Plus, stay tuned for our 2025 study that uncovers the vulnerable individuals willing to pay premium for poor advice! ​EXPLAINER VIDEO by Kindea Labs